Tomorrow, the California Consumer Privacy Act (CCPA) is officially enacted, with full compliance expected by July 1. If you have California customers, are you ready? Maybe, maybe not, but either way it’s clear that it’s going to have an effect on your how organizations hold its data.

When I solicited opinions for privacy predictions in 2020, it’s little surprise that a large number of them had to do with the CCPA’s impact on the law. So, with CCPA Day less than 24 hours away, I decided to put all of those predictions in one place. Here’s what attorneys and technologists alike see for the CCPA this upcoming year, which could be one of the more turbulent for privacy in the U.S. in a while.

This is the second in a six-part series of 2020 predictions from Legaltech News. Yesterday, we ran experts’ predictions for e-discovery in 2020. Check back on Thursday for the rest of our predictions for privacy in 2020, Friday for cybersecurity, and next week for artificial intelligence and other innovative technologies. The quotes below are in alphabetical order by name, and some have been edited for length.

David Carns, chief revenue officer, Casepoint: “In the wake of GDPR, 2020 will usher in a new and complicated world of data privacy. The California Consumer Privacy Act (CCPA), which goes into effect in January, will have a major impact in the U.S., and organizations will have to be ready to respond to additional privacy legislation and regulations in other states and possibly at the federal level. Organizations that regularly litigate in other countries and deal with data sources from multiple jurisdictions will need to pay close attention to ensure compliance and avoid hefty penalties. Flexible, proactive and efficient data management technologies will become absolutely essential. Because 2020 is an election year, the chances are next to zero that we’ll see national cybersecurity or privacy regulation in 2020, but just wait for 2021.”

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